All In for the Biggest Race Across Southeast Asia
adidas Philippines Opens Registration for the Annual adidas King of the Road 2013
Runners, it’s time for you to gear up because adidas is now opening the registration for this year’s adidas King of the Road (KOTR), happening this July 7 at the Bonifacio Global City, Taguig.
The 2013 edition of the adidas KOTR will allow runners to choose between the 16.8K and 10k race categories. The 16.8K-distance will have two sub-categories—Closed, which will be exclusive for Filipinos, and Open category for all nationalities. Male and female runners who will top the race from the Closed category will be crowned as the Philippines’ King and Queen of the Road and will represent the country in the adidas KOTR Southeast Asia Championship in Malaysia later this year.
On the other hand, the 10K-distance will have an added feature this year, the Student’s Relay category. The Students’ Relay category, created to encourage the youth to lead a healthy lifestyle, will be open exclusively to college and university students 25 years old and below. One male and one female student need to partner up and form a relay team, with each running a 5km leg. The winning pair will win cash prizes individually as well as for their respective schools.
The regular 10K race will still be held, which is open to all runners interested to join this distance. Prizes also await runners who will top the said categories.
“The brand’s battle cry is All In, as adidas continues to support and encourage people to be the best they can be in whatever interests they have —be it sports, fashion, or music ” says Jason Gervasio, adidas Brand Communications and Sports Marketing Manager. “In the case of KOTR, adidas is showcasing its commitment to sports by bringing together and empowering runners from all over the Philippines and Southeast Asia, giving them a chance to engage in their passion for running.”
Southeast Asia Roads Lead to Malaysia
adidas is not only encouraging runners to compete within their countries. As part of its drive to provide the best experiences for its consumers, KOTR will once again be held in different legs across the SEA countries.
To date, the first adidas KOTR SEA Regional Championship held in October 2011 culminated in Bonifacio Global City, Taguig, involving participants from Indonesia, Malaysia, Philippines, Singapore, and Thailand. The success of this multi-country race inspired the brand to make the event a regional annual tradition. Hence, the KOTR SEA Championship Year 2 was organized and held at the Gardens by the Bay in Singapore in 2012.
This year, participants of the KOTR SEA Championship will get a chance to run through the streets of Malaysia. The final race will be held in October, where winners from Indonesia, Philippines, Singapore, and Thailand will be joined by the KOTR SEA Championship Closed Category participants from the host country itself. Only one winner each from the Male and Female divisions will be crowned as the adidas Southeast Asia King and Queen of the Road.
To Register check details below:
Adidas King of the Road 2013
Sunday, 04:00A.M., July 08, 2013
Bonifacio Global City
10k – Individual – Php 1,100.00
10k – Student Relay – Php 800.00
16.8 – Individual – Php 1,300.00
Inclusions: Adidas KOTR Tote Bag, adidas KOTR singlet, GC from adidas, GC from LTime Studio, KOTR Race bib (with timing chip)
For students joining the 10K Relay, please take note of the following important information:
- Each Relay Pair must be made up of one male and one female runner. (NO male-male pair or female-female pair).
- Runners may be from different schools. (ex one is from Ateneo and his partner is from UST)
- Registration can only be done in the offline registration booths.
- Runners must each bring valid school IDs to the registration booths as proof.
- Runners must be 25 years old or below to sign up in this category.
Requirements for 10K Individual and 16.8K race categories:
- Anyone can join 10K individual and 16.8K race category.
- For elite runners ONLY Filipinos citizens can be King and Queen of the Road and will be sent to Malaysia KOTR (October 20) to compete as KOTR Champions.
Registration starts at 12noon to 08:00 PM(May 2 to June 03
For on-line registration click here!
– Two Parkade BGC
– SM MOA
– SM Megamall
– Powerplant (Adrenaline)
– Greenbelt 3
– RUNNR Tobys (BHS) 01:00 PM to 09:00 PM
Onsite Claiming of Race Kits
July 1 to July 6, 2013
– Two Parkade BGC
– SM MOA
For more information:Visit http://adidaskingoftheroad.com/ph